Uber X FIFA World Cup 2026
New York New Jersey Stadium
Creating motion graphics and graphic design assets for Uber was an opportunity to think beyond aesthetics and focus on how design can make the rider and driver experience clearer, safer, and more intuitive. Readability and visibility were central to the process, ensuring that important information could be understood quickly across digital screens, signage, and physical environments. Accessibility was equally important, influencing decisions around typography, contrast, scale, motion, and visual hierarchy so that communication remained effective for a wide range of users. By modernizing these graphic systems through thoughtful motion, simplified layouts, and a consistent visual language, the goal was to create experiences that felt distinctly Uber while helping drivers and riders navigate their surroundings with greater confidence, safety, and ease.
Responsible for Art Direction, Graphic Design, Motion Design.
(Images are copyright of Uber and Moonlab)
// Photoshop, Illustrator, After Effects, Premier Pro
Uber Eats / Groceryshop
Motion + Graphic Design
Uber Airport Wayfinding
Motion + Graphic Design
Uber x Austin FC
Motion + Graphic Design
